Reith Lectures

I came across the following link while tidying up my website

http://www.bbc.co.uk/radio4/reith2003/lectures.shtml
I guess most of you will have listened to it already but if you haven't it is pertinent to all discussion on digital life
It is easy listening, too. I sat engrossed for hours after coming out of hospital a year or two ago.

The economics of non-commercial blogging

Has anyone come across any figures on what people can expect to make if they put ads on their weblogs via Google, Yahoo or others these days? I only have one data point - a blogger with several hundred readers a week made $25 over the period of a few months. Surely by now someone has produced some kind of chart or database (or academic article?)

I don't believe most bloggers do it for the money but it would be interesting to know whether they make any noticeable sums at all...

Online MA in Creative Writing & New Media